Our Impact

Over 2,500,000 visits, 300,000 Self Checks completed, and 20 million people reached

HeadsUpGuys is a resource for supporting men in their fight against depression by providing tips, tools, information about professional services, and stories of success.

Our PSA has aired over 150,000 times across Canada.

Since launching during Men’s Health Week of June 2015, HeadsUpGuys has received a tremendous response. Millions of men, from all over the world have embraced our message of hope and strength in the fight against depression.

Our goal is to become the first resource men look to when facing depression, and the first resource friends and family members look to when concerned about a man they care about.

WebsiteOver 2,500,000 visits

VisitorsOver 300,000 Self Checks completed

ImpactOver 20,000,000 people reached

ImpactOver 1,000,000 engagements

Media CoverageOver 100 media stories

Media CoverageHuffington Post (US, UK, and Canada), MSN News, CBC The National, BuzzFeed, The Telegraph, Movember Radio, and The Vancouver Sun.

ReferralsRecognized as a valuable resource by over 70 health and related sites

Trusted Resource for Movember (Canada and US), Canadian Mental Health Association, and The Anxiety and Depression Association of America

"HeadsUpGuys gave me more tools to work on depression.”

Male, 29, US

"HeadsUpGuys has made me realize that I'm not the only one struggling with mental health issues."

Male, 38, Canada

"HeadsUpGuys has made me realize I need to talk and reach out."

Male, 21, UK

"My Self Check score indicated that maybe it's time to stop lying to myself and pretending I'm ok... I'm going to reach out.”

Male, 31, Australia

See more testimonials we’ve gathered from men, as well as friends and family members who have been helped by HeadsUpGuys.

HeadsUpGuys focuses on sharing personal experiences and stories in order to inspire men to reach out, build supports, and fight depression. Our honest and straight-up approach to talking about depression has resonated with men and their supporters around the world.

Our campaigns have been recognized and shared by many of our peers including: Bell Let’s Talk, To Write Love on Her Arms, Bring Change 2 Mind, The Canadian Mental Health Association, The Canadian Association for Suicide Prevention, The Anxiety and Depression Association of America, The Jed Foundation, The International Association for Suicide Prevention, and over a hundred other health and related sites.

Man talking with therapist

Therapy for Men: Getting on the Right Track

June 2021: Why go to therapy? How to make the most of therapy? How to know if therapy is working? And 18 male athletes and celebrities who’ve talked about the value of therapy.

Campaign Banner: Strengthening Relationships

RISE UP: Strengthening Relationships in Trying Times

Feb 2021: Practical tips and actionable steps to navigate and improve your mental health for different relationships and transitions in your life.

Man with laptop

Fighting Loneliness: Stronger Together

Oct 2020: Sharing resources and tips to help us understand loneliness and how we can forge connections to fight it.

Grid of photos from HeadsUpGuys Mens Health Week 2020 campaign

Men’s Health Week 2020

June 2020: Fine art and concept photography campaign and proclamation of Men’s Mental Health Day.

20 Male Athletes Speaking Out About Mental Health

Feb 2020: Highlighting 20 quotes from male athletes who’ve fought depression, anxiety, and other mental health issues.

CBC The National feature on HeadsUpGuys.

Feb 2020: He jumped off a nine-storey bridge and lived, now he’s working to end ‘man up’ mentality

Depression in Men: Awareness Campaign Video

Oct 2019: Video campaign raising awareness of depression in men.

Men’s Health Week 2019

June 2019: Fine art and concept photography campaign and proclamation of Men’s Mental Health Day.

Male Celebrities Speaking Out About Depression

Feb 2019: Highlighting 20 quotes from male celebrities who’ve fought depression.

Five Stories from Men Fighting Depression

Oct 2018: Featuring five stories of recovery and practical tips from real men.

World Suicide Prevention Day 2018

Sept 2018: Josh shares his story and why we need to talk about depression and suicide (especially in men).

Men’s Health Week 2018

June 2018: Fine art and concept photography campaign and proclamation of Men’s Mental Health Day.

ys-blank

Male Athletes Speaking Out About Depression

Oct 2017: Highlighting 22 quotes from male athletes who’ve fought depression.

ys-blank

Men’s Health Week 2017

June 2017: Fine art and concept photography campaign and proclamation of Men’s Mental Health Day.

ys-blank

Your Stories

Oct 2016: Featured 22 stories of recovery and practical tips from real men.

mhw2016

Men’s Health Week 2016

June 2016: Concept photography, public art exhibit, and proclamation of Men’s Mental Health Day.

better starts here

#BetterStartsHere

Oct 2015: Concept photography campaign consisting of 12 images by fine art and concept photographers.

launch

Men’s Health Week 2015

June 2015: Website resource and seven recovery story videos released during Men’s Health Week.