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Providing men with the tools to successfully fight depression.

Our Purpose

Depression affects millions of men every year, and is now the leading cause of disability worldwide. Unfortunately, a lot of men buy into myths about depression (e.g., it’s a sign of personal weakness, real men don’t ask for help), preventing them from reaching out to others to build the supports necessary for successfully fighting depression.

Untreated depression is one of the major risk factors for suicide. The suicide rate among men is about 3 times higher than that for women; a sad and preventable consequence of men trying to bear the burden of battling depression alone.

HeadsUpGuys is a unique online resource that was developed to support men in their fight against depression by providing tips, tools, information about professional services, and stories of success.

Our Impact

Since launching in June 2015, HeadsUpGuys has quickly made a huge impact:

  • Over 500,000 website visits
  • Over 550,000 engagements
  • Over 10 million people reached
  • Over 70 media features
  • Over 60 sites linking to us as a valuable resource

Learn more about Our Impact.

Make a Donation

Donations to HeadsUpGuys are accepted securely through our University of British Columbia (UBC) Men’s Depression Donations page.

  1. Go to the UBC Men’s Depression Donations page.
  2. Our fund will be pre-selected, as seen below.How to Donate
  3. Follow the rest of the steps on the form to make your donation. Donations of any amount to support our efforts are appreciated.

Canadian residents will receive acknowledgement of your donation and an official tax receipt by email. For Non-Canadian residents wishing to receive tax credit UBC has three international charitable foundations for donors living in the United States, the United Kingdom and Hong Kong.

For more information on donating contact


HeadsUpGuys has been supported by a variety of fundraising initiatives, such as:

  • Greg Bendrien Memorial Hockey Game
  • Vancouver Facial Hair Club, Annual Facial Hair Competition
  • Tall Grass Apparel, T-Shirt Collaboration

If you would like to support HeadsUpGuys through your own fundraising initiative, please let us know how we can best support your efforts, by contacting us at

Looking for Partners

If you or an organization you are associated with are interested in partnering with or sponsoring HeadsUpGuys, please contact us at or call Dr. Ogrodniczuk at 604-822-8034.